Aptlet Description

Create a new team to track when ILS inquiries come into your inbox or log walk in and phone calls manually. Strategically spend marketing dollars based on lead source analytics and prevent those dollars from going to waste by making every lead visible while conducting due diligence.  

Example Workflow

Watch this 1 and a half minute video demonstrating prospective resident lead tracking from the ILS inquiry to Aptlet creation to the Communication Template response with Email Reminder for new inquiries:

Suggested Communication Templates

Keep it consistent and streamline work by using a Communication Template for each stage of the Resident Lead aptlet. Use the pre-formatted templates below editing where needed:

New

Hi {{firstname}},

{{activeUserName}} here with [NEW OF PROPERTY MANAGEMENT GROUP]. Thank you for your interest in {{Resident Leads["Property of Interest"]}}. 

Would you like to schedule a showing for this listing? Reply back with your showing preferences and I will arrange a showing that best suites your schedule. 

Otherwise, let me know if you have additional questions about this listing as I will be happy to answer your questions. 

Thank you,

{{activeUserName}}

Following Up

Hi {{firstname}},

Still interested in {{Resident Leads["Property of Interest"]}}?

Reply back to schedule a showing or follow up with additional questions about the listing, move in fees, or our policies. 

If you're no longer interested in {{Resident Leads["Property of Interest"]}}, kindly let me know. 

Thank you,

{{activeUserName}}

Scheduled

Hi {{firstname}},

This email is confirming your showing reservation scheduled for {{Resident Leads["Property of Interest"]}} at {{Resident Leads["Showing Appointment"]}}.

Please let me know if you would like to change or cancel your showing appointment with as much notice as possible. 

I'm looking forward to meeting you, {{firstname}},

Thank you,

{{activeUserName}}

Applicant

Hi {{firstname}},

Your application for {{Resident Leads["Property of Interest"]}} has been received. Please allow up to 48 hours for  review. 

If you have any questions in the meantime, please feel free to contact me.

Thank you,

{{activeUserName}}

Signed Lease

Welcome home, {{firstname}}!

I wanted to take a moment out of my day to say thank you for choosing [NAME OF PROPERTY MANAGEMENT GROUP]. 

It's been a pleasure working with you. {{firstname}}, and it was truly rewarding to help you find a new place to call home. 

Please contact me if you have any questions. 

Thank you,

{{activeUserName}}

Unqualified

Hi {{firstname}},

I'm sorry to inform you that your application for {{Resident Leads["Property of Interest"]}} has been denied for the following reason:

• {{Resident Leads["Lost Reason"]}}

Please, if you have any questions or would like a revaluation, please contact me. 

Thank you for your interest, {{firstname}}.

{{activeUserName}}

Lost

Hi {{firstname}},

I wanted to send you a final follow up email.

If you are in need for a rental in the future, I hope you consider reaching out. I'll be happy to help you navigate the renting process.

Consider me your go-to, {{firstname}}.

Thank you,

{{activeUserName}}


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